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A journey to savor the local culture of Chichibu while enjoying the rare whiskey 'Ichiro's Malt'.

Surrounded by rich nature and blessed with clear water, Chichibu is actually attracting attention both domestically and internationally as a "whiskey holy land."
The reason for this is the "Venture Whiskey Chichibu Distillery," which produces the globally renowned and rare "Ichiro's Malt."
The "Ichiro's Malt" whiskey made in Chichibu has won the highest award at the world's most prestigious whiskey competitions. It is currently a brand in Chichibu that is also attracting the attention of global collectors.


The clear waters and the temperature differences in Chichibu are considered to create an environment suitable for whiskey production, and nowadays, it is not uncommon for people to visit Chichibu for the purpose of whiskey.
To allow you to slowly savor the charm of Chichibu during your travels, we offer reservation benefits through our website and accommodation plans that include a tasting of "Ichiro's Malt."
Please enjoy a relaxing time while appreciating the differences in aroma and flavor.


▼Free whiskey with reservation from HP
We offer one free specified whiskey at the popular old folk house bar "Highlander Inn Chichibu".


▼Accommodation plan to enjoy your stay with whiskey
We recommend the luxurious plan with three special benefits, which allows you to fully savor whiskey.


◼︎Exclusive benefits for reservation customers
・Includes 2 meals (dinner and breakfast)
・Tasting of 3 types of rare whiskey "Ichiro's Malt" (or tasting of 3 types of the famous local sake "Buko Masamune")
・Walking tour of the town with a local guide around the entrance of Chichibu Shrine
・Bathing ticket for the hot spring facility "Matsuri no Yu" directly connected to Chichibu Station


<What is Ichiro's Malt?>
This craft whisky from Chichibu Distillery, which has won numerous international whisky awards and is hailed as a "miracle of Japanese whisky," is now extremely difficult to obtain.
This time, we've prepared a tasting set of three of these rare "Ichiro's Malt" whiskies. You can enjoy them thoroughly with a full course of Chichibu cuisine during dinner.

Stay in the town at the entrance of the sacred Chichibu Shrine.


Nipponia Chichibu Shrine Town is located in a historical area that has long been frequented by pilgrims and thrived as a silk town. The hotel, renovated from a Meiji-era pharmacy and silk industry residence, offers a tranquility that makes one forget the hustle and bustle outside as soon as you step inside. In between visits to the temples, being enveloped by the warmth of the historical wooden buildings and high ceilings allows for self-reflection. Such moments of 'quiet' enrich the journey.

A blissful dinner savoring the local culture of Chichibu with all five senses.


The highlight of the trip is a French course meal made from locally sourced ingredients served at the restaurant. After enduring the harsh winter of Chichibu, seasonal ingredients nurtured by the rich waters are crafted into delicate dishes by the chef. Enjoying local produce in its own region allows for a deep cultural experience of pilgrimage through food.

For reservations and plan details, click here.